Starbucks CEO Brian Niccol tells Axios that one of the company's biggest missteps was pulling back on in-store seating — and ...

In an AI-driven era when some big brands are ditching mid-level staff, Starbucks is trying something to revive its fortunes.

Leader Brian Niccol took over as CEO in September with a plan to return the chain to its coffeehouse roots, focusing on the in-store experience.

The company is giving managers more say in new product and operations tests at an early stage. It is also giving them more ...

Its 'Back to Starbucks' strategy is moving forward and bringing big updates with it–like test kitchens and new store roles.

Brian Niccol, CEO of Starbucks, the iconic coffee chain, has announced a series of important changes to its management ...

The coffee shop giant, whose sales weakness has extended into its second year, named Mike Grams chief operating officer, ...

A big part of Starbucks’ comeback plan is making employees’ lives easier, both through additional human capital and ...

The coffee giant doesn’t plan to raise prices at least until fall as it works to lure back once-loyal customers.

About 1,000 Starbucks workers have walked out of 75 stores as part of a rolling, one-day strike campaign launched Sunday, the Workers United union said. Employees went on strike because Starbucks ...

Starbucks is making baristas follow a conservative dress code – a huge change from what’s currently ... as a union to confront their unreceptive management and demand they also address lack ...

A workers union says that more than 1,200 Starbucks employees have gone on strike to protest a new dress code policy that went into effect this week. Walk-outs have taken place at roughly 100 ...