A Momentum Commerce researcher said the slow start could indicate “evolving consumer behavior” after Amazon doubled the length of its Prime Day sales.

Amazon Prime Day 2025 is an extended four-day event this year, lasting from July 8 to July 11.This year, the available TV deals include many brand-new 2025 models that recently hit the shelves.The most incredible bargain (so far) is a 65-inch Panasonic OLED TV on sale for under $1,

Hate hearing noisy flyers but love hearing how to save 40% on new noise-cancelling headphones? These are the best Prime Day deals we've found.