New Balance Is Selling 'Special Edition' Cooper Flagg T-Shirts for an Unbelievable Price originally appeared on Athlon Sports ...

Hot off of dropping the 1906L sneaker loafer last year, New Balance is back with another hybrid design.

The unreleased New Balance 1890, which was previewed at the 2025 Paris Fashion Week, features a Wallabee-style upper. This ...

Flagg, who’s from a small town in Maine close to a New Balance factory, was immediately appealing to the Boston-based brand.

New Balance, one of Flagg's top sponsors, is selling a "Flagg Day" t-shirt for the NBA Draft. And it'll cost you.

State of play: New Balance hopes to become a top-three athletic wear brand worldwide, but it currently trails Nike, Adidas ...

Welcome back to The Athletic's free weekly sports business cheat sheet. Name-dropped: Woody Johnson, Mark Walter, Caitlin ...

Happily, the answer is a resounding yes. This week, Drake’s and New Balance—specifically the latter’s Made in UK branch, ...

The 204L uniquely combines the slim structure of ’70s running shoes with tech-inspired textures from the 2000s ...