THIS IS A WMUR EDITORIAL SPEAKING ON BEHALF OF THE EDITORIAL BOARD. WMUR PRESIDENT AND GENERAL MANAGER ANDREW BREEZE. EVERY DAY WE HEAR FROM YOU, OUR VIEWERS. THE MAJORITY OF QUESTIONS AND COMMENTS IN ...

Q: Why do companies refer to the Super Bowl as The Big Game in their advertising? A: Because the Super Bowl is trademarked, but The Big Game is not. Of course news outlets can use either term under ...

OpenAI's ad rollout is now generating data, which shows ChatGPT has become a hot spot for software ads.

If my inbox is any indication, addressable advertising is a hot topic in media buying and selling circles. I have taken the liberty of presenting several questions sent to me via email last week along ...

It’s 10 Questions’ first trip to Boston this week, to the indie shop Boathouse, and the agency’s executive creative director, Margaret McGovern, has the perfect creative day planned. This series’ own ...