Google Ads now lets Android App campaigns optimise bidding for view-through conversions, showing a shift toward video-driven ...

Prismoon LLC, a full-service digital marketing agency based in McLean, Virginia, has formalized an enhanced methodology for its Search Engine Optimization SEO services, implementing a comprehensive ...

November 29, 2025 – PRESSADVANTAGE – Portside Marketing announced the expansion of its search optimization services to include Meta ads management, reflecting growing overlap between search behavior ...

If you’ve been following the buzz around Generative Engine Optimization, or “GEO,” you’ve probably seen some wild claims. “AI ...

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Norman Becomes GroupM CEO The quotable Rob Norman, digital chief of the biggest media buying agency on the planet, GroupM, ...

Join our 2026 contributor roster! We’re seeking expert voices in SEO, PPC, AI, and analytics to share insights with millions ...

Jedi Digital Marketing Hong Kong has announced an enhanced emphasis on structured SEO services in response to the ongoing transformation of search ecosystems across major digital platforms. As search ...

PRESSADVANTAGE – netpulse AG, a Swiss digital marketing agency, has expanded its implementation of artificial intelligence ...

Google disputes a report claiming ads will arrive in the Gemini app in 2026, saying there are no current plans to add them.