Aesthetic, a new fashion company looking to be the “Shazam for clothes,” launched this week and is using AI to help people identify and shop for clothing they sourced on social media.

Making a statement through fashion is nothing new, but how can today’s fashion creatives take advantage of the current market to truly stand out? In this insightful conversation, our panelists ...

“Our goal is to help users save, shop, and share their fashion inspiration without having to leave their favorite social apps,” said Harvard University alum and Aesthetic CEO LJ Northingto ...

The new e-commerce tech company allows customers to redefine their style and shop their favorite looks directly on social media platforms like Instagram.