And you can whip it up in a flash.

It's a branded product recognizable to most Americans, whether grabbed blearily from the cupboard on weekend mornings to produce a pancake breakfast or picked up in the supermarket to make quick ...

From the Betty Crocker Kitchen: Add some charm to your cupcakes! It's super easy when you use Betty Crocker cake and frosting and a sprinkle of colorful cereal. Heat oven to 350°F (325°F for dark or ...

Crisped to perfection.

From the Betty Crocker Kitchen, "With a special twist for a surprise ending, our traditional sweet, creamy candied sweet potato recipe has a crunchy, whole-grain cereal and pecan topping for stand-out ...

Searching for the perfect send-off to summer? This classic cobbler recipe should do just the trick! Perhaps the best part about this recipe is you don’t have to be a baker extraordinaire to pull it ...

MINNEAPOLIS--(BUSINESS WIRE)--At home, at the store or anywhere in between, more than 10,000 of the most popular, time-tested Betty Crocker® recipes are just a fingertip away with the new Betty ...

Betty Crocker is celebrating its 100th birthday by giving cooks and bakers the opportunity to have their recipes featured on a custom box. The #CallMeBettyCrocker recipe contest is open now through ...

Marian Ralston, second from left, watches General Mills executives try out new cake recipes at the Betty Crocker test kitchen in the 1940s. By now, it’s well-known that Betty Crocker is not a real ...