Google is testing displaying a button in Google Search to load more ads. The button reads, "More sponsored results" and when clicked, it can load more ads, if Google has more to serve. I cannot ...

Google Ads is testing a share icon and button for hotel ads in the Google search results. When you click on the share icon, ...

Sponsored results in Google Search are getting less screen time with a new update that makes them much more obvious. Users will even be able to hide sponsored ads in Google Search. According to a blog ...

Conversion tracking tends to be one of those things advertisers set up once and then forget about, until something fails – big time. But in my 16 years of experience running Google Ads, I can ...

Many local service clients struggle to track their success with Google Ads and understand the quality of leads generated. Some still use outdated methods to gauge their campaign performance. This ...

Google Chrome has started alerting users to a new method of ad tracking that it claims is privacy enhancing, called Topics. Google Chrome has started alerting users to a new method of ad tracking ...

Google Ads introduced wizard-style form tracking in Tag Manager that enables codeless event creation for lead form ...