There’s nothing quite like the ego boost of looking at an old computer ad. Without doing absolutely anything remarkable, you get to laugh at the accomplishments of ...
(From “Do You Compute: Selling Tech from the Atomic Age to the Y2K Bug” by Ryan Mungia and Steven Heller) “I think it was a big challenge for ad agencies, the people who were making the ads, to ...
Word of mouth. Fix someone's computer, and if they think you did a good job, ask them to refer other business to you. I suppose there's that and handbills... You can find companies that do not spend ...
Apple is the king of marketing these days, and this collection of vintage ads should help you to understand how Apple grew to become one of the largest and most profitable companies in history.
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