Facebook is the most-used social media platform in the world. It boasts 2.96 billion monthly active users. Most likely, you’re on Facebook and use it often. But is your business on Facebook? Not only ...

Evergreen content is a tried-and-true content marketing tool for driving long-term engagement and establishing authority. Even though we're in a world of short-form content consumption (yeah, I'm ...

Kelly Ehlers is Founder and President of The Evoke Agency, a 5x Inc 500 and 5000 firm focusing on social media, content creation and PR. The role of social media in marketing has never been bigger or ...

When using ChatGPT, think of it more as a writing and research assistant to help you with certain, but not all, content creation tasks. ChatGPT is top of mind for many people in the content creation ...