A database is a software tool that organizes and stores information and allows you to easily access and manipulate that information. A customer database typically contains information about each ...

Pro A brief history of CRM: How customer relationship management became one of the most important business software Best By Barclay Ballard published January 24, 2024 ...

The right database software will turn columns and rows of data into valuable information that can drive your business.

Tying together customer data from various sources, customer data platforms (CDPs) provide detailed profiles of customers and the means for delivering customized marketing to them.

Insurance company Allianz has signed a deal for a database system it expects will create millions in sales by creating a single customer view (SCV).

Hitachi has found its first U.S. customer for embedded database software designed to ease searches on gadgets such as media players and vehicle navigation systems. Blue Peach will use Hitachi's ...

Oracle has been in the database industry for more than 40 years. Oracle Database Software has been running on its customer’s hardware, which is now shifting to cloud.

Workday says attackers obtained employee contact information in a recent breach, but did not reach customer human resources ...