A well-timed decision to shift from radio and TV ads to Facebook drove a surge in sales for Power Ford, helping the Albuquerque, N.M., dealership connect with homebound consumers as the coronavirus ...

Facebook stays at the first spot of social media platforms with over 2.89 billion active users. With most of its users being millennials (age 25-34), Facebook stands as a hub for garnering results ...

Facebook probably won't remember 2018 as its best year ever. Political issues, stock market struggles and court rulings have filled news cycles and impacted the public's perception -- and subsequent ...

Targeting the perfect Facebook ad audience reduces advertising costs and improves ROI. Here are the steps to creating one for your business. Over 6 million businesses are using Facebook ads to get ...

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A Facebook ad is an amazing tool for social media marketers. Not only does it have the power to increase sales, but it can bring new customers into the business. These types of ads are also extremely ...

Think about your social media scrolling behavior. What makes you stop and take a second look at a post? More often than not, it’s the graphic — whether it’s a sarcastic GIF, a hilarious cat, or a ...

When discussing the most popular social media platform for running ads, without a second thought, the crown goes to Facebook. With almost 40% (2.91 billion) of the world’s population on Facebook, it’s ...

The Conservative Party spent millions on Facebook ads during the UK general election. (Photo by BEN STANSALL/AFP via Getty Images) According to research from fact-checking non-profit First Draft, 88% ...

The midterm election campaigns have barely begun, and politicians and advocacy groups are already spending over $1 million a day on Facebook ads to energize their supporters and gain new ones. That ...

ProPublica is a nonprofit newsroom that investigates abuses of power. Sign up to receive our biggest stories as soon as they’re published. For Dolese Bros. Co. construction and supply company, which ...