Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...

A Reuters reporter created ads promising unrealistic investment returns and easily placed them on Meta's social media ...

A hot potato: Never let it be said that companies are running out of places to shoehorn their ads into. Facebook, for example, is running a test that places sponsored content in users' notifications.

Almost no one will ask you to show them more ads. We know ads are a powerful advertising medium and great for generating leads and sales. But your website users? A recent WARC report found that 53% of ...

Running Facebook ads can be challenging, especially when you want higher returns on your ad spend. The good news is that small changes in setup, targeting, and optimisation can make a big difference.