Most of us wouldn’t dream of wearing our best watch on the tennis court, even for a casual rally with friends. Roger Federer and Rafael Nadal don’t think twice about it. For proof of this, just look ...

For more insider watch coverage, get Box + Papers, GQ's newsletter devoted to the watch world, sent to your inbox every Thursday. Sign up here. Some brands promoting new products shoot fancy campaigns ...

For more insider watch coverage, get Box + Papers, GQ's newsletter devoted to the watch world, sent to your inbox every Thursday. Sign up here. It’s headline-making news when Rolex decides to adjust ...

Roger Federer may not have been playing on Center Court at Wimbledon this year, but he still managed to have a moment in the spotlight. And so did the watch he was wearing. The former World No. 1 ...

Every Rolex tells a story. This is true when it comes to Roger Federer, who has endorsed ultra-luxury Rolex watches since 2006. Earlier this week, the top Swiss watch maker released the new Rolex ...

LONDON – Tennis legend and brand ambassador Roger Federer stopped by Rolex’s Old Bond Street flagship Friday afternoon for a chat with fellow sportsman Vijay Amritraj on his retirement life, ...

Tennis royalty descended on the realm of high culture this week as Roger Federer was spotted at the invitation-only Rolex Ambassadors Concert, which was held to celebrate the 150th anniversary of the ...

The sporting legend and Rolex testimonee never puts a wrist wrong – and loves to throw in a surprise every now and again ...

Andre Agassi, Patrick Rafter and Lleyton Hewitt are slated to join the 2026 International Tennis Hall of Fame inductee inside Rod Laver Arena.