Publishers who sold ad space through Alphabet Inc.'s Google unit advertising marketplace called “AdX” got class certification ...

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...

Google Ad Exchange takes the prize as the programmatic seller most used by sites flagged as Made For Advertising (MFA) sites, according to Pixalate’s May 2024 Web MFA Risk Analysis. In May, Google Ad ...

Google operates illegal monopolies over two separate markets related to digital advertising technology, a federal judge ruled on Thursday – dealing the Big Tech giant another historic antitrust loss ...

Google’s 20 percent cut of ad transactions was the subject of the end of week one of its antitrust trial. Google’s 20 percent cut of ad transactions was the subject of the end of week one of its ...

The United States Justice Department wants Google to make major changes to its ad business in order to restore competition, with the government suggesting that Google divest both Ad Exchange (AdX) and ...

According to Pixalate's data, Magnite and Google Ad Exchange lead SSP direct access rankings across top mobile apps in North America, with both platforms reaching 100% on the Apple App Store ...

Eight years ago, Google debated slashing the fees for its advertising exchange — the highest in the industry — after websites developed a way to boost online ad revenue while bypassing the company’s ...

is a senior policy reporter at The Verge, covering the intersection of Silicon Valley and Capitol Hill. She spent 5 years covering tech policy at CNBC, writing about antitrust, privacy, and content ...

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. AdSense Thru DoubleClick’s Ad Exchange! It’s official! Well, almost. The AdSense blog announced late Tuesday that ad ...