This is the second Google core update of 2026 and follows the March 2026 core update.

Google launched the May 2026 core update, redesigned Search around AI at I/O, released its first AI Mode usage data, and sent mixed signals on llms.txt. Welcome to the week’s Pulse: This week’s ...

The third and likely final core update of 2025, the December 2025 core update, is now rolling out and complete. It started on December 11, 2025 and was completed about 18 days and 2 hours later on ...

Ten months ago, Google said on stage at Google Search Central Live event in the Google Zurich office that we should expect more core update, more update. We now have about two months left of the 2025 ...

Spread the loveThe digital marketing landscape is on the brink of a seismic shift as we approach the anticipated Google Core Update in June 2026. With predictions indicating a substantial change in ...

This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series → This week’s Media Briefing looks at the ...

A new analysis by Amsive shows that Google's March 2026 core update sharply reduced U.S. search visibility for aggregators and user-generated content platforms, with YouTube seeing the largest drop.

Google began rolling out the May 2026 core update, the second broad core update this year. It may take up to two weeks to ...

Google officially announced the rollout of the May 2026 core update just now, on Thursday at around 11:43 am ET. This core update is expected to take about 2 weeks to roll out. Google said this "is a ...