Explore the differences between quantitative and qualitative analysis in the context of institutional investing. Learn how asset managers use both to evaluate strategies, managers, and market trends.

The different outputs of your analysis let you use the qualitative output to check what the quantitative data says and to keep the extra information for additional action.

How to Conduct Qualitative Market Research: Analyze the Collected Data A qualitative study may take one day or three weeks for the data collection and up to six weeks in total for the final report ...

Qualitative Data Analysis Note: this article covers structured, scalable content analysis of short form qualitative data where the human researcher has already determined and defines the parameters in ...

Qualitative research is not a numbers game, so balance the number of participants with the time and resource you have to collect and analyse their data. See our section on sample groups and recruiting ...

Leveraging AI to help analyze and visualize data gathered from a variety of data sets enables data-driven insights and fast analysis without the high costs of talent and technology. In today's ...

Customer feedback analysis is one great way to learn about your customers’ needs and improve your product or service. With a few simple rules, you conduct analyses efficiently.