Step-by-step guide on how to set up Facebook ads tracking with the new Facebook pixel.

Mozilla partners with tech pub The Markup to gather more information about how Facebook uses tracking pixels to follow people around the web.

A recent report revealed the private, protected medical data of thousands of local patients may have been sent to Facebook by a tracking pixel. So, 5 On Your Side set out to uncover what these ...

Mozilla's "Facebook Pixel Hunt" study will run until mid-July—and the company wants your help.

Facebook watches your teens online as they prep for college. How a Meta pixel pulls it off The pixel is on dozens of popular websites targeting kids from kindergarten to college, including some ...

Facebook's conversion pixel is apparently great for cross-device tracking and targeting.