Discussing the principles of Human-Computer Interaction and its impact on marketing. Human-Computer Interaction (HCI), a practice as old as the personal computer, studies how people interact with ...

Human-Computer Interaction (HCI) is a rapidly expanding area of research and development that has transformed the way we use computers in the last 30 years. Northwestern hosts a vibrant HCI community ...

Human-Computer Interaction and Beyond: Advances Towards Smart and Interconnected Environments is a 2-part book set that presents discoveries, innovative ideas, concepts, practical solutions, and ...

What is HCI? It stands for ‘human-computer interaction’. In some ways, it’s pretty much what it sounds like – the study of users and their behaviors in using computers.