But what is “information architecture”? And how does “website structure” differ from design? A formal definition of “information architecture” would likely put you to sleep!

Information architecture—or IA—refers to the set of techniques and tools used to navigate through a website. It encompasses the menus, links, page titles, and other elements that allow users to move ...

If you ask web professionals what their interpretation of the phrase information architecture is, you will get a wide variety of responses. A search engine optimization (SEO) professional might ...

Information architecture ensures content and data is structured, organized, and categorized in an effective and usable way, thereby maximizing the value of your websites and applications.

Planning the information architecture (IA) for your Case Western Reserve University website involves organizing and structuring your content as a first step. By taking the time to plan content before ...

Information architecture (often abbreviated "I.A.") is the practice of structuring information (knowledge or data) for a purpose. These are often structured according to their context in user ...

Definition Information Architecture The organization, structure and naming of website content and functionality. Information architecture is separate from the user interface but shapes it, for example ...

Defining information architecture Information architecture is the study of organizing information so people can find what they’re looking for. It’s a nascent profession that pulls ideas from Web ...

Have you ever had a problem finding information on a website or app? If so, you were experiencing a poor information architecture (IA). Conversely, a great experience with a site or application is ...

Creating the optimal e-commerce website design and user experience (UX) can be challenging. Great UX combines multiple design choices for the website’s information architecture, sitewide ...