This article will share twelve effective local marketing strategies that small businesses can use to better connect with ...

In the digital age, content marketing has become essential for local businesses to build relationships, establish authority, ...

While you’re updating to adapt to the changes that come with COVID-19, be sure you’re including local marketing strategies. What do I mean by that? Well, simply put, I mean that you should be ...

Local search marketing is the practice of using geo-specific advertising strategies to increase your business's visibility in local search — namely, Google Search. This is an important and ...

Globalization and technology make most local marketing strategies unnecessary. Instead, when it comes to marketing, think about optimizing efficiency with a single worldwide strategy.

A retail store in its finished form involves many decisions: what products should be sold, how the space being leased should ...

Small businesses can increase their in-person customer interactions during the crucial holiday season by leveraging these ...

Jennifer Simonson draws on two decades as a journalist covering everything from local economic developement to small business marketing. Beyond writing, she tested entrepreneurial waters by ...

Corporate social responsibility (CSR) also extends to responsible marketing strategies ... of socks to military personnel overseas or to local homeless shelters for each bundle sold.

From Akshaya Tritiya to Diwali, Tanishq is one of the major jewellery brands that is tuned into India’s festive pulse, says Pelki Tshering, Chief Marketing Officer of the brand.