Discord announced plans to expand its successful Video Quests advertising format to mobile devices. This strategic move marks the company’s first mobile ad offering, significantly broadening reach for ...

If you, like most people on Earth, are a frequent mobile gamer, you’ll be all too aware of the bane of in-game ads. Because the freemium model proves by far the most successful way to release games on ...

Programmatic in-console advertising is set to be a key opportunity in 2026. adWMG connects console and mobile ecosystems, ...

Mobile game ads have a bit of a reputation problem. Just look at the 165,000-member Reddit community, r/shittymobilegameads, or the growing number of YouTube influencers gaining followers by roasting ...

These aren’t just buzzwords - they’re the types of "bad ads" quietly eroding trust, frustrating players and putting long-term growth at risk. While some creatives may deliver a short-term spike in ...

With the rise of “cozy gaming” culture, more gaming companies are developing titles and products specifically targeted at women than ever before. But while the gaming industry itself has gotten better ...

adWMG, a leading game monetisation and promotion platform, is thrilled to announce a new partnership with Gadsme, a global leader in non-intrusive in-game advertising technology for mobile games.

PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, has released the findings of its report on the mobile game advertising sector in Southeast Asia ...

Apple Arcade received five more games today, including endless runner Subway Surfers, the world's most downloaded mobile game ...

Apple Arcade adds new games to its service every month, but the latest addition also happens to be the most downloaded mobile ...