Mondays are hard, but none are worse than the day after the Super Bowl. For its third consecutive Big Game campaign, Coors ...

With an unusually large number of celebrity ads, some soared and others struggled. While AI-driven ads underperformed. By James Hibberd Writer-at-Large The scores are in for the other big Super Bowl ...

Levi's "Pool Hall" ad staring Beyoncé and featuring her song "Levii's Jeans" is the top-performing retail ad so far this year. (Image courtesy EDO) Even in our increasingly digital world, where almost ...

From noted athletes pulling impossibly daring stunts to pointed missives about female empowerment, the most popular YouTube ads of the past decade run the gamut from the gut-wrenching to the inane. In ...

Breakthrough TV creative continues to spark search demand. Learn what top ads reveal about emotion, attention, and user behavior.

At the start of this year, after YouTube inexplicably decided that I was not, in fact, a proud resident of Argentina, it shunted me off my alarmingly cheap YouTube Premium package back into its ...

Google Ads recommendations often spark debate among advertisers. While some are highly situational and require careful consideration, others can actively harm your account’s performance. However, some ...

Google Ads announced they will "now allow relevant Search ads from advertisers who showed amongst top ads to also participate in the bottom ads auction." Honestly, I thought this update happened last ...

The scores are in for the other big Super Bowl LVIII clash: Which ads performed the best with consumers. Despite advertising writing big checks, the ads with celebrities only engaged viewers somewhat ...