Get a clear breakdown of Pinterest’s ad lineup, what each format delivers, and how to align them with specific campaign goals ...

Silverback Digital Marketing has announced an update to its online advertising framework, outlining a set of refinements designed to help organisations interpret digital campaign data with greater ...

YouTube has become a critical platform for brands to reach their audience. Understanding YouTube’s three key ad formats – ...

NEW YORK—The IAB Tech Lab has launched “Ad Format Idol,” an initiative to standardize emerging connected TV ad formats. The global standards-setting body said its new project seeks help from ...

The Interactive Advertising Bureau's (IAB) large online ad formats received much fanfare in March 2001, and the latest data from Jupiter Media Metrix' AdRelevance service indicate they are making ...

The updates aim to provide publishers, buyers, and platforms with a common language and more efficient ways to transact ...

NEW YORK--(BUSINESS WIRE)--FuboTV Inc. (d/b/a Fubo) (NYSE: FUBO), the leading sports-first live TV streaming platform, announced today the availability of four new interactive Connected TV (CTV) ad ...

The profound shift to mobile devices and the disruptive force that are video streaming services have created tremendous opportunities for innovation and hugely improved advertisers’ chances of ...

Reddit will begin allowing advertisers to create custom, interactive ads in lieu of traditional image, video, or text formats, the company announced Monday. The new format, Interactive Ads, enables ...

Google AdSense announced a new auto ads format named "Ad intents." Ad intents places links and anchors showing organic search results with ads into existing text and pages on your site related to your ...