Although the digital age has brought forth innovative tools and trends, certain “old-fashioned” public relations strategies have stood the test of time. From artful storytelling to powerful ...

New York native and nomad by choice—Emily is a marketing & PR pro, now the founder of the award-winning R Public Relations, New York. In hospitality, public relations is all about creating strategic ...

Mass e-mailing your press release in hopes that it will be covered by hundreds of media outlets, just won’t cut it anymore. Many times, you’ll reach a journalist who doesn’t cover news related to your ...