As creative tools become faster, cheaper and easier to use, the market is filling up with work that looks fine on the surface ...

Having a strong personal brand is going to be critical in 2025 and beyond. Learn how to create your personal brand with a SWOT analysis in five easy steps. Your personal brand is more than just your ...

In today’s hyper-connected world, that two-page document feels more like a museum artifact than a key to unlocking opportunity. The game has changed. We no longer live in a world where someone waits ...

A few weeks ago, I spoke with my team about building their LinkedIn presence. I suggested posting often, commenting on others’ posts, and no longer waiting for that “perfect time” to start ...

The recent TikTok bans and platform changes on X and Meta have left many professionals questioning their reliance on social media for building their brands. While platforms have made it easier than ...

When you hear the word “personal brand,” do you groan? I get it. I’ve helped hundreds of professionals struggling to craft their “personal brand.” They range from founders and executives to managers ...

What role does visual identity play in brand recognition? We asked 11 branding experts and business leaders how they incorporate visual branding elements into their personal brand strategies. Here is ...

Here’s how to build an authentic, powerful personal brand that sets you apart and positions you for long-term success. Building a personal brand is essential for controlling your narrative and ...

If you’ve ever felt uneasy about the term “personal brand,” you’re not alone. As an executive communication coach, I’ve met many talented professionals who resist the concept because they fear it’s ...

Angelica Kopec is a globally recognized Business Strategist, Multi-Venture Partner, and CEO of marketing & tech agency, She Knows Business. I recently ran a poll among business executives in a ...

When most people think about building a personal brand, they imagine something exhausting: constant networking, endless self-promotion, and a personality that fills every room. For even the most ...