Beloved by kids and the bane of parents and teachers, Loom Bands – or Rainbow Loom - is the playground craze that has taken over the planet. But what are they, and where did they come from? Chances ...

A company that sells Rainbow Loom, a toy that transforms colorful rubber bands into intricate bracelets, key chains, rings and accessories, rose from humble beginnings to a profitable pop culture ...

Rainbow looms! That’s what the buzz is about on most school campuses right now. A rainbow loom is basically a plastic toy loom used to weave colorful, candy-like rubber bands into charms and bracelets ...