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Volvo is known for making cars packed with safety features but it’s a low-tech safety solution for cyclists that has proved a surprising success. The car manufacturer teamed up with a Sweden-based ...

Volvo cares about safety so much they are kind enough to offer a helping hand to two-wheel commuters too. A while ago, everybody was going nuts about this new reflective spray, aimed at increasing the ...

It’s a good time to ride a bike, especially in England. Bike-sharing abounds in London town. By this time next year, the North-South Cycle Superhighway should be open for business. And Volvo just ...

More and more activewear companies are incorporating reflective details on their workout clothing and accessories. While it may look cool when light hits the apparel, the ultimate goal of reflective ...

WASHINGTON — A new super-reflective spray paint is being tested to see how well it illuminates nighttime bicycle riders Swedish car maker Volvo is making the reflective spray available for free in six ...

PROVIDENCE, R.I. (WPRI) — No matter how many reflectors, lights or brightly-colored articles of clothing they’re donning, it’s often very hard to see bicyclists at night. However, a new type of spray ...

If this invention becomes a reality, the paparazzi might be out of a job. It’s called Blur, the anti-photography spray. It’s a spray full of super-reflective nanoparticles that screw with camera ...

I have mad respect for people who ride their bike to work. If you can get your human self out of bed that early in the morning and propel yourself to work, not only are you 100% more motivated than ...

Car giant Volvo is turning in a slightly different direction for its next project, it's called Life Paint. It's a highly reflective spray you can apply to your bicycle and your clothes. Drivers can't ...

Every year, around 19,000 cyclists are killed or injured in road accidents across the UK - some of those accidents could be avoided if the cyclist was more visible on the roads. That's where LifePaint ...

There have been numerous stories of bicyclists or runners hit by cars out on the road, especially at light. It's not hard to imagine that the roads could be deadly, even dangerous. That could be a ...