Tufty Fluffytail, the iconic and much-loved red squirrel who was instrumental in helping millions of children to learn about road safety from the 1950s-1990s, is celebrating his 65th birthday. Did you ...

This article is brought to you by our exclusive subscriber partnership with our sister title USA Today, and has been written by our American colleagues. It does not necessarily reflect the view of The ...

For many people, the Tufty Club was an integral part of growing up. Tufty Fluffytail, a childlike red squirrel character, was created in 1953 by Elsie Mills to introduce clear and simple safety ...

IT was the face of a hugely successful children’s road safety campaign several decades ago. Thanks to the Tufty Fluffytail series of public information films, the red squirrel has become one of ...

Thank you for signing up! Did you know with a Digital Subscription to Sunderland Echo, you can get unlimited access to the website including our premium content, as ...

Of all of the children's road safety campaigns devised by the Central Office of Information, none could surpass the adventures of a red squirrel called Tufty. Credit: Photo: ALAMY The recent news that ...

The road to hell would indeed appear to be paved with good intentions as Transport for London (TfL) has found to its cost in a row over a £2m road safety campaign aimed at the wee ones. Since 2015, ...

PUPILS want Tufty the Squirrel brought out of hibernation – to teach their parents how to behave on the road. PUPILS want Tufty the Squirrel brought out of hibernation – to teach their parents how to ...

BECAUSE THEY'RE DEFINITELY NOT GOING TO TURN UP DRESSED LIKE SQUIRRELS NOW, ARE THEY? Some articles just write themselves. Unfortunately that's not true, otherwise the Fiver would already be falling ...

FIRMS are invited to help one of the country’s most endangered – and beloved – animals. From this month, businesses can sponsor a feeder at a special red squirrel viewpoint at Snaizeholme, near Hawes.