And Google Analytics can also give your business insights into how its social media activity is performing. Google Analytics now has Google +1 and Facebook Like tracking.

Google Analytics news, analysis, trends, tactics, and how-to guides from Search Engine Land, the publication SEO & PPC pros rely on.

The July 2023 sunsetting of Universal Analytics may feel inconvenient, and it will take some time and effort to transition to Google Analytics 4.

How To Add Google Analytics To WordPress Discover a powerful tool to help you deepen your understanding of how visitors are getting to and using your WordPress-powered website.

Ensure that your Google Analytics is reporting accurately so that you can have confidence in your data and decisions.

Using Google Analytics, the store can collect and analyze data from an online social media advertising campaign to see what was most effective and then expand that effort.

I have been using Analytics since the day it was made free, just like over two hundred thousand other webmasters. By using this service, I aknowledge that Google may use this information to ...

How to Use Google Analytics Campaign Reports Promoting a website? You'll be interested in seeing where your traffic comes from then. This post is here to take you through the campaign reports in ...

Use of Google Analytics has now been found to breach European Union privacy laws in France -- after a similar decision was reached in Austria last month.