A step-by-step guide for configuring form submission data to track conversions in Google Analytics using Gravity Forms in WordPress as an example.

This form takes the information you enter into it and constructs a link containing the information Google Analytics needs to track referrals and measure your campaign's success.

Here is a small but important update to Google Analytics: Developers can now create a single reporting view that includes both web and app data. Google says this will help businesses that have ...