The way we measure personality is really different from how people are talking about their types at a dinner party. It’s ...

In today’s crowded market, having a unique brand helps businesses stand out. This is where your unique brand personality can be essential in telling your brand story and how impactful your marketing ...

Genetic factors account for much of the variation in personality traits across the lifespan. Shared upbringing plays a ...

Sabine Leveiller is the Marketing Vice President, of Europe at VistaPrint. She has over 20 years of experience in marketing strategy. Nike, Chanel, Apple—chances are these well-known brands evoke such ...

In ancient Greece, the physician Hippocrates is said to have theorized that the ratio of four bodily fluids—blood, yellow bile, black bile, and phlegm—dictated a person’s distinct temperament. The ...

If you’ve ever taken a personality test, you know that learning more about your personality can help you understand your habits for the better and live a more balanced life. Similarly, knowing your ...

In workplaces across the country, many workers are discussing the topic of “personality hires.” Essentially, personality hires are employees hired for having the “it” factor. Typically, they’re ...

Psychologists typically do not diagnose children with personality disorders. This is because their personality is still developing and can change quickly as they grow. However, a child may show early ...

Most of what we know about personality disorders is based on symptom checklists and leaves out the "person." New research ...

Personality budgeting is the latest financial approach that helps you plan money based on your behaviour, habits, and ...

If dragging yourself to the gym feels like a chore, the issue might not be motivation, but misalignment. Matching your workout to your personality type could be the missing link to making exercise ...

Mental health disorders come in many forms and affect thoughts, emotions and behaviors in complex ways. Conditions like anxiety, depression and bipolar disorder are among the most frequently diagnosed ...