At least eight women’s pro leagues have launched in the past three years, seizing on rising viewership, bigger sponsorship ...

Pittsburgh sports dozens of women’s athletic organizations, and in recent years, they’ve seen increased exposure. The city has a long history of women’s sports, which has been built upon by ...

Last year’s National Hockey League lockout gave women’s college sports an unexpected lift. In the prime-time television slots that hockey left open, ESPN broadcast dozens of additional hours ...

Artistic swimming is a blend of acrobatics, swimming and dance, coordinated into a routine format and accompanied by music.

On the eve of International Women's Day, women's sport is celebrating greater participation numbers and an unprecedented surge in popularity, but the rise of social media exposure and increased ...

For years, female professional athletes were fed the narrative that no one wanted to watch women’s sports. In reality, too many media companies and brands looked past the value of women’s ...

Success in this new era of women’s sports will be measured by the owners, teams and leagues that invest in future profitability and raise the sector to the next level.

As fan and sponsor interest in women's sports continue to grow, and media landscape shifts, women's sports could see a TV revenue boon soon.

Women's sports have long been undervalued. Now that people have seen the light, everyone wants in, columnist Nancy Armour writes.

From Glossier to ILIA, beauty brands are investing in women’s sports—tapping into rising viewership, star athletes, and a new era of cultural influence.

Future of women’s sports uncertain as race for revenue dramatically alters college athletics model Will Title IX offer same protections to women amid rapidly changing collegiate sports landscape?