A Master Course in Computer Magazine Ad Salesmanship Circa 1996 More than a quarter century later, PC World associate publisher Jeff Edman's 90-minute presentation on the state of the ad market in the ...

In 1982, the year I published my first book, I decided I wanted a computer. At that time I did all my writing on a typewriter and kept my files in boxes in a perfectly adequate but old-fashioned wa… ...