Dubbed SNKRS Reserve, Nike says that the program will allow shoppers to order an upcoming drop in advance. The program kicked ...

Nike’s SNKRS app offers notifications on the latest sneaker releases From zero sneaker apps from the big-name manufacturers to two announcements in mere days.

Nike is changing how we buy trainers. This move is a huge deal for us dedicated sneakerheads who have been demanding a ...

In a major move that could reshape how highly sought-after sneakers are released, Nike has officially launched a new preorder ...

The SNKRS Pass feature, previously first-come, first-serve, will now randomly choose which users can buy the sneakers.

This week Nike is launching the SNKRS app, a new platform for purchasing what the brand is calling "the most premium sneakers." The app lets users follow specific Nike franchises and receive ...

The beginning of February saw Nike's SNKRS app release on Android, and the mobile sneaker-store-meets-social-media-platform is worth a look even if you're not in the market for a new pair of kicks ...

Still, those of you who are Nike die-hards will be over the moon when you see the company's most recent venture: SNKRS, an app that brings the ultimate shoe shop right to your smartphone.

The Travis Scott x Air Jordan 1 sold out within hours of its release yesterday. But the drop was not without its problems: Many sneaker lovers hoping to get the kicks via the Nike SNKRS ...

The company's new "dedication score" and job descriptions suggest several ways Nike is fighting bots that spoil the releases of high-demand shoes.

Nike's app for sneaker fans isn't perfect, but it points to the potential of the company's digital strategy. SNKRS is more than an online shoe store To the average shopper looking for a new pair ...