We think Zebra’s pivot into software will give it access to higher-growth markets, help expand gross margins, and create a stickier overall solution with customers.

Zebra’s Workcloud software solution helps uncover and resolve areas of shrink, improving store execution and visibility across Walgreens’ network of 8,000 stores.

“Zebra’s savvy software acquisitions have helped establish them as a Top 10 software vendor.” To download a copy of the 2022 RIS LeaderBoard report, click here.

Zebra’s pivot into software should enable it to pursue higher-growth opportunities, expand margins, and heighten switching costs at end customers.