Truthset's integration with The Trade Desk's Unified ID 2.0 enables advertisers to match and activate audiences that are independently scored for accuracy.

Nimble today launched Nimble Web Chat, which enables real-time conversations with website visitors and automatically creates CRM contacts and logs every interaction. Web Chat is bundled with Nimble ...

AppsFlyer's signal marketplace, giving marketers privacy-safe access to transaction signals and identity data for audience activation across media platforms.

Klaviyo's integration with Anthropic brings agentic marketing workflows to Claude to turn customer data into reports, insights, and campaign-ready assets.

Influ2's new capabilities enable marketing to orchestrate contact-level buyer journeys across multiple platforms.

LONDON -- eGain turned over Day 2 of its Solve'26 conference to several long-standing and prominent customers, who stressed that their various eGain solutions were significantly benefitting their ...

Outreach integration helps sellers stay aligned across systems and execute key sales activities without leaving ServiceNow CRM.

AI Agent IVA resolves customer inquiries through natural conversation using eGain's AI Knowledge Hub. It supports speech-to-text and text-to-speech. It can also escalate calls to live agents and ...

Work AI platform provider Glean and Gainsight, a retention engine provider, have partnered to bring Gainsight's customer health, risk, sentiment, and lifecycle signals into Glean's Work AI platform.

Customer Data Cloud provider Amperity has released artificial intelligence assistants and real-time capabilities that help organizations act on customer signals the moment they happen. Unveiled at ...

Toast IQ Grow offers more than 20 updates, including an AI-powered Marketing Agent and a reimagined Toast Local app.

Leadership might not be all that interested in the intricacies of a single ad campaign, but they are absolutely right to be concerned about the impact of poor data.