A notable finding is that audiences are split on whether they see more pharma ads in 2025 compared to 2024. Nearly half of ...

While thousands and thousands of people have been working with artificial intelligence for years, the launch of ChatGPT last ...

Pharma marketers are still getting up to speed on the changing health data privacy landscape. Here’s how they can develop ...

The circumstances have led to deep consumer concerns about higher costs and fears of political fallout among some Republican ...

Medical experts are concerned that a July panel discussion convened by the Food and Drug Administration could lead to more ...

With the involvement of Oscar nominee Naomi Watts, J&J’s campaign promotes eye exams — especially for women over the age of ...

Wisconsin's Ron Johnson has a history of spreading vaccine misinformation. Now he's giving credence to assertions about the ...

Real-time measurement is key when proving how marketing is actually driving results for stakeholders and patients.

FDA may slap COVID-19 vaccines with “black box” warning; FDA to speed up process of Lilly’s oral pill; GSK CEO says the U.S. is the best country to invest in.

More recently, the FDA posted two two letters: one backdated for September 9, regarding GSK’s HIV medication Apretude and one ...

Lawmakers requested the report after a 2023 ProPublica and Pittsburgh Post-Gazette investigation revealed that the FDA had ...

On Dec. 5, the Centers for Disease Control and Prevention’s Advisory Committee on Immunization Practices voted to end the ...