NBA legend Michael Jordan didn't hold back on young players looking to create their own logo or start their own brand.

The new look Phoenix Mercury have a new logo to match. The Mercury unveiled a new set of logos on Monday that not only pay homage to its rich history and traditions, but sets the stage for its future ...

Michael Jordan spoke during his NBC Sports segment about modern players copying his logo strategy when coming up with their ...

Lapwai girls seize a key league showdown, Clarkston boys grab another win and the and Moscow vs. Pullman basketball rivalry ...

On Friday night, Nov. 28, the team will celebrate the rebrand with a drone show. Starting at 7:30 p.m., look to the eastern base of Camelback Mountain near Camelback Road and 64th Street. The team ...

COTTONWOOD — In Lapwai coach Lori Mader’s first return to her alma mater and longtime coaching home, the Lapwai Wildcats beat ...

A trio of Boilermakers combined to score 49 points on 16 shots, a perfect showing in that regard. Purdue enters Big Ten play showing a great strength.

Flau'jae Johnson could have left for the WNBA. Instead, she came back for a final season to give LSU all she has left.

The California product has put the shorthanded Celtics on his back lately, notching 25+ points in eight of his last nine ...

Basketball is not just a game, it’s a family, bragging rights and an opportunity showcase. Customs basketball uniforms are an ...

The WNBA and players union agreed to an extension of the current collective bargaining agreement to Jan. 9 just before their current extension ran out Sunday night.

Ohio State's two-point lead evaporated when Demarco Minor's 3-pointer at the buzzer gave Pitt a one-point lead on Black ...