Welcome! We are happy you are here. Thank you for your interest in building your skills within the Enrollment Management CRM (Salesforce/TargetX). Our goal is to help users understand the tools within ...

People frequently ask me what’s next in CRM. I have a lot of knowledge because I attend a lot of vendor briefings, so it’s a fair question, but my understanding is highly imperfect because what’s next ...

Back in 2018, when we used to attend conferences, I spoke to an audience of about 250 college and university presidents and provosts. In discussing America’s skills gap, I asked the assembled higher ...

Since introducing students to Salesforce and its Trailhead training resources last fall, UMass Lowell and the Manning School of Business have quickly become recognized as pioneers in integrating the ...

When a CRM is clear and simple to navigate, your team spends less time figuring out how to use it and more time doing the actual work. If you want to increase user adoption of your CRM, it's important ...