While OpenAI began this shift back in March 2025 with its Responses API, Google’s entry signals its own efforts to advance ...

Google’s new Developer Assistant lets advertisers and developers use plain language to generate, run, and export Google Ads ...

This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand and performance teams.

When the IBM PC was new, I served as the president of the San Francisco PC User Group for three years. That’s how I met PCMag’s editorial team, who brought me on board in 1986. In the years since that ...