Meta Gaming Accelerator aims to help 20 to 30 emerging Indian game developers with monetisation, user acquisition and AI-led ...

Meta is rolling out advertising on WhatsApp for brands to take advantage of. This advertising will only be visible in the Updates page of the app and won’t bleed into the personal messaging experience ...

Meta Platforms Inc, the owner of Facebook and Instagram, is pushing deeper into AI-generated advertisements in a bid to make ...

In today’s Digest, we cover UK broadcasters launching a self-serve TV ad marketplace, Roku and Amazon striking a deal to ...

We catch up with the boss of the tech company’s global business group at Cannes Lions following its most recent AI update for ...

The social media platform is expanding Advantage+ with tools that aim to improve campaign performance. The new features ...

After gaining dominance in search and ad tech, Meta has set eyes on ad creation. We speak to advertising agency leaders on ...

Reddit has launched two artificial intelligence-powered features to enhance advertising performance on its platform by tapping into user conversations on ...

Shares of Meta Platforms, the top performing stock in the Magnificent 7 this year, got a boost Monday as the tech giant announced plans to introduce paid advertising to WhatsApp, opening up a new ...

has until now avoided traditional advertising, instead offering tools for small businesses such as shopping and digital ...

Artificial intelligence (AI) continues to be the topic of discussion these days. It seems that every week, there's a new ...

The days of “No ads! No games! No gimmicks!” are over. That was the slogan coined by one of the founders of WhatsApp, Brian ...