Product packaging serves as a silent salesman, a visual storyteller, and a pivotal element in the consumer decision-making ...

Fasten Packaging, an IBG company and global beauty solutions provider, won the Gold Pentaward for its packaging concept, “One ...

In the brand’s first portfolio redesign in six years, Butterball aims to tap into modern preferences and connect with ...

Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

Wonderful Pistachios is rolling out updated packaging on its In-Shell and No Shells varieties that is bigger, bolder ...

Sarah,“The Box Zilla, has converted our simple packaging into a protective and innovative packaging solution. We like the approach of packaging professionals to utilize eco-friendly materials to ...

“I wouldve thought it was tampered with,” a commenter said. But Isabelle clocked it as being the new KitKat logo the brand ...

Sales growth forecasts of 30% for AI chips and 20% for advanced packaging indicate that demand is in the early innings, and ...

Seafood brand Young's has launched a new visual identity across its Chip Shop brand, with a redesigned logo and a new master ...

A post shared on Facebook claims Land O’Lakes is returning to its old logo depicting an indigenous woman ... The post shared ...

Well-designed packaging sets the tone for what customers can expect and helps establish brand consistency. A cohesive design, ...