If it feels like you've been seeing more ads on Prime Video lately, that's because the ad load has doubled since last year.

The Prime Video UI homepage prominently features tabs for Store, Channels, and Rent or Buy, making it feel less like a curated streaming platform and more like an Amazon shopping page. In that sense, ...

Can Amazon link Prime Video ads to its massive ecommerce engine to hypercharge growth for brands and create a moat against ...

While the increased ad opportunities may open the door for more tailored and niche marketing campaigns, some media buyers ...

Here are seven key digital marketing lessons for small businesses in Florida.

Amazon has made a quiet but meaningful change to how marketers can buy its Prime Video inventory, introducing a deal ...

YouTube’s crackdown on ad blockers is slowing videos, pushing scams, and punishing users. Why the world’s biggest platform ...

MrBeast plans to turn the success of his Amazon Prime Video reality competition series into millions of dollars for charity.

It signals Netflix’s deeper push into immersive advertising, similar to the strategy adopted by YouTube and Amazon Prime ... a user pauses any streaming video. These advertisements will be ...

NASCAR's first race on Amazon Prime Video received mixed reviews ... 55 laps without even those mildly irritating side-by-side ads that let you continue watching the race on half the screen.

The Israeli Air Force (IAF) says it has destroyed "dozens" of radars and surface-to-air missile launchers as part of the ...