AI-powered search engine Perplexity says it'll begin experimenting with ads on its platform starting this week.

Perplexity says that the move to show ads will allow it to generate revenue and share it with its publisher partners.

Professor Carl Mela found an algorithmic way to optimize prices in real-time bids and increase publishers' revenue ...

PARIS — The publisher of a forthcoming memoir by far-right National Rally leader Jordan Bardella said on Friday that it is ...

Integral Ad Science reported mixed results for Q3 2024, with strong profitability despite revenue falling short of ...

Google Play does not make it easy to find good Android games. Instead, it highlights the free-to-play, IAP-laden titles that ...

Google's new curation tools help agencies streamline media buying and access premium inventory, improving efficiency and audience targeting.

Shepherd joined the publisher from Japanese advertising giant Dentsu’s local outpost, where he spent 12 months as chief ...

Content Ignite, the publisher-first advertising technology and monetisation platform, has announced the launch of its cutting-edge experiment technology, designed to significantly enhance ad ...

Retracing DPG Media's journey to disentangle itself from the influence of Google’s ad platform and compete for direct ad ...

The fourth-generation owner of a small newspaper in Iowa worked through tough times by thinking of the autoworkers who built ...