Roblox's 2025 Replay shows just how obsessed Gen Z is with the game

The Roblox 2025 Replay also notes how the "67" trend and KPop Demon Hunters often spiked in popularity on the platform; there ...

As Hollywood Navigates Roblox and Fortnite, What’s Working — and What Isn’t

How Roblox and Fortnite are being utilized by Hollywood studios to spread brand awareness, even as safety proves to be an ...
Los Angeles Times

Roblox game-buying frenzy is turning teens into millionaires

The creator of “Blue Lock: Rivals” thought kids on Roblox might like a soccer video game with an anime vibe. It sold a few months later for more than $3 million. The 19-year-old, who asked that his ...
CNN

What is Roblox? Here’s everything you need to know

While it first launched back in 2006, Roblox has evolved over the recent years into one of the most popular virtual playgrounds on the planet. At its core, Roblox is a gaming platform that allows you ...
Hosted on MSN

The Addictive Side of Roblox: What Parents Should Know

Roblox isn’t just a game—it’s a massive digital world where millions of kids build, play, and connect. If you’re a parent, you’ve probably heard your child begging for more screen time, talking about ...
Polygon

Roblox wants an older audience, but it’s leaving younger players behind

Roughly a year into the COVID-19 pandemic, Carolyn, a mother of six, finally capitulated to her kids’ begging. Her children wanted to join Roblox, a platform that allows users to create and host ...