The tools driving creative, workflow automation, and search visibility in performance marketing – plus guidance for choosing ...

A practical look at Google Ads’ 2025 releases, key takeaways for PPC managers, and what’s likely to shape strategy in 2026.

This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand and performance teams.

Google Ads now lets Android App campaigns optimise bidding for view-through conversions, showing a shift toward video-driven ...

Google Ads published new documentation on a tool called "Website Optimizer." Now, some of you OGs may remember Website Optimizer from 2008 or so. Well, it was renamed to Google Optimize and then ...

A different approach to customer acquisition is needed for businesses to survive, let alone thrive, in this new era of AI ...

Google is testing an animation, where an image asset slides into the sponsored results listing. So it turns a pure search ...

There's no firm launch date for AI bookings, but Google aims for a seamless user experience. Meanwhile, competitors also are ...

When the company launched Carrot Ads in March 2022, powering retail media networks on other e-commerce sites, it was years ...

The company works with brands in real estate, e-commerce, education, healthcare, and several other industries, helping them achieve better Google visibility and consistent revenue growth. Whether it’s ...

Hiding deep within the Führerbunker, an increasingly ill and delusional Adolf Hitler, shortly after his marriage, signed his ...