Breakfast cereal could use a lucky charm. U.S. sales of the colorfully packaged morning staple have been in a decades-long ...

Ferrero will acquire WK Kellogg in a $3.1B deal, adding top cereal brands like Frosted Flakes and Special K to its growing ...

WK Kellogg Co’s headquarters is in Battle Creek. After the transaction closes, Battle Creek will remain a core location for ...

Vassallo is disappointed in the potential sale, telling News Channel 3 that WK Kellogg is a longtime staple in town, and is what the "cereal city" was built off of. "I remember the stories of the ...

Ferrero, the Italian candy maker known for brands including Nutella and Kinder, has agreed to purchase U.S. cereal company WK Kellogg for $3.1 billion, according to reports. The Ferrero Group will ...

As Ferrero buys WK Kellogg for $3.1B, Battle Creek braces for change while officials hope the hometown cereal maker’s roots ...