President Trump said he would impose a 200% tariff on U.S. imports of wine, Champagne and other alcoholic beverages from the bloc.

In his first term, Trump also targeted the alcohol industry. A series of tit-for-tat tariffs hit alcohol products in the U.S. and the EU. The Biden administration suspended those tariffs, but now the industry is once again in the crosshairs. The industry has still been recovering from that first tariff spat.

The European Commission launched “ swift and proportionate countermeasures” on US imports, reimposing balancing measures from 2018 and 2020 and adding a new list of industrial and agricultural goods. The EU’s planned countermeasures will apply to American exports worth up to €26 billion, matching the economic scope of the US tariffs.