Companies have fewer options available for field representation, and now they need to make even more strategic decisions.

Take a look at the products that are driving sales from coast to coast!

Interest in botanicals shows no signs of fading. According to Future Market Insights, the botanical ingredients market is ...

Secaucus, NJ—The 2025 Health & Wellness Trend Report from The Vitamin Shoppe provides an in-depth look at the products, preferences, and behaviors having the greatest influence on the wellness ...

In this episode of Honest Health with Jeffrey Burke, host Dr. Burke talks with marketing genius Todd Pauli about the importance of patience, positivity, and being open to the many changes around ...

NPA said the researchers and some media outlets have drawn broad and misleading conclusions on taurine supplements and energy ...

Consumers will now be able to purchase their own At-Home DNA Collection Kit courtesy of GenoPalate and The Vitamin Shoppe.

NPA spotlights the shift to nutrition and natural products in the MAHA Commission report. PLUS: Get an update on the MAHA ...

CRN members had discussions with key lawmakers from both parties who play vital roles in shaping the future of nutrition ...

Find out what's new in natural innovations including grocery products, ingredients, dietary supplements, branded ingredients and more!

While food-based sources of prebiotics, probiotics, and synbiotics have long been linked to improved health and reduced ...

As the founder and CEO of J.R.LIGGETT’S®, I’m proud to take you behind the scenes of our journey—from a sin gle idea sparked by tradition to over four decades of natural innovation. I started this ...